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Maria Friberg

The title Transmission comes from both the technical term of transmission in the car engine, to transmit energy from one place to another, and in a wider sense transmission as change.

Transmission is a film and photo project consisting of a 3:40 min video loop, and four still photographs. The loop is presented as a vertical video.

Today muscle cars in the US are sold for less and car companies are either going down or they are up for big changes. The macho feeling is gone as people think more about nature and the car as a symbol for potency and power has changed with new ideas of masculinity.

The project can be read as a goodbye to a past era. The approach is not judgemental but more loving, as the world is moving on, the works have an archaeological dimension, in our own past time right now.

The flow of cars in the sky looks very abstract. Like they are already gone, or on their way into another dimension. The cars are shot from underneath to get the felling of vulnerability; they look like bugs on their back with the metallic colours shimmering from the sides. Technically the cars where shot from underneath when driven on glass. In the film and in the photos the cars are coming from the top and going down, the flow in the film is like a waterfall. A free fall of car bodies. The sound is like the air, a soft wind, emphasising the abstract feeling in the piece.

Keywords Body
Aspect ratio 1.78:1 (16:9)
Prod. format Generic HD-video
Duration 00:03:40
Color Color
Sound Stereo
Year 2010
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About the artist

Maria Friberg

Born in 1966 in Malmö, Sweden. Lives and works in Stockholm.

Maria Fribergs’ education includes the Royal Institute of Art, Stockholm, Myndlista- og Handidaskoli, Reykjavik, Iceland, and Nordic Art School, Kokkola, Finland, among others. Previous exhibitions include Résistance, The silent voice, Bendana-Pinel Art Contemporain, Paris, Commoncause, Nationalmuseum at Kulturhuset, Project Container, Stockholm, Time Trace at LMNO, Brussels, Belgium, Goals and Dreams at Västerås Konstmuseum, Västerås, and Vaksam at Bror Hjorts Hus, Uppsala, among many others.

“Most of my work revolves about themes of power, masculinity and man’s relationship to nature. In my images, I create ambiguous tableaus that challenge preconceived notions about identity, gender, and social hierarchies. My most recent pieces look both outwards, to the challenges in contemporary society, and inwards, to a meditative state of mind. In these photographs and videos, the isolation and solitude of the individuals reflect issues in society at large. The men in my images are signs for men, trying to find their place in times of turmoil.”